How We Helped a Franchise Fill Their Inbox With Top Quality Leads For a Whopping 3277% ROAS
arrow_drop_down_circle
Read on for the full case study
THE PROBLEM

RedLBP, a property inspections franchise system for qualified carpenters who are also Licenced Building Practitioners (LBP’s) were struggling to target LBP’s as prospective franchisees.

Their marketing plan was similar to most… the scattergun approach.

This included using brokers who took a massive commission out of every sale, costing RedLBP tens of thousands of dollars for little return.

Victoria from RedLBP knew there had to be a better way and had heard about how effective funnel marketing could be so she reached out to Franchisee Lead Funnels by Automation Central (our agency) for a solution.

THE SOLUTION

We started out by looking at their current marketing, ad spend, number and quality of leads, acquisition cost… through to their sales pipeline and conversion stats.

From our findings, we concluded that an appointment scheduling funnel was ideal, to drive highly qualified leads straight into their sales pipeline where their highest conversion rate was traditionally achieved.

THE RESULT

We launched the new Facebook campaigns and funnel for RedLBP in December 2019.

In the following weeks, leading into February 2020, RedLBP were skyrocketing ahead of their sales targets on very low ad cost (CPC $1.50 - CPL $28.86)

check_circle
11 Week campaign
check_circle
74 Enquirers 
check_circle
CPC $1.50 and CPL $28.86
check_circle

68 Leads with the required qualifications entered the sales pipeline

check_circle

24 Leads made it to final interview

check_circle

6 Leads rapidly advance to the Due Diligence phase to convert to new franchisees

check_circle

ROI on Ad Spend 3277%

Want To Know If We Can Help You Sell More Franchises? Schedule a Call With One Of Our Team

Imagine Your Inbox Full Of High Quality Leads
format_quote


“The ability to draw in and hold the attention of the right prospects made the world of difference to our business, where others have failed, the team at Automation Central have made this and more, a reality for us – I’m thrilled with the results”
Vic Paltridge, Director RedLBP

Here's The "Submit Form" Stats From RedLBP's Funnel

Want To Know If We Can Help You Sell More Franchises? Schedule a Call With One Of Our Team

DISCLAIMER STATEMENT:
The stats stated above are statistics from client results. We are not implying that you will be able to duplicate these results and are using these references for example purposes only. Your results will vary and depend on many factors... including but not limited to your target audience, offer, and sales process. All business entails risk as well as massive and consistent effort and action.

How We Helped a Franchise Fill Their Inbox With Top Quality Leads For a Whopping 3277% ROAS
arrow_drop_down_circle
Read on for the full case study
THE PROBLEM

RedLBP, a property inspections franchise system for qualified carpenters who are also Licenced Building Practitioners (LBP’s) were struggling to target LBP’s as prospective franchisees.

Their marketing plan was similar to most… the scattergun approach.

This included using brokers who took a massive commission out of every sale, costing RedLBP tens of thousands of dollars for little return.

Victoria from RedLBP knew there had to be a better way and had heard about how effective funnel marketing could be so she reached out to Franchisee Lead Funnels by Automation Central (our agency) for a solution.

THE SOLUTION

We started out by looking at their current marketing, ad spend, number and quality of leads, acquisition cost… through to their sales pipeline and conversion stats.

From our findings, we concluded that an appointment scheduling funnel was ideal, to drive highly qualified leads straight into their sales pipeline where their highest conversion rate was traditionally achieved.

THE RESULT

We launched the new Facebook™  campaigns and funnel for RedLBP in December 2019.

In the following weeks, leading into February 2020, RedLBP were skyrocketing ahead of their sales targets.

check_circle
11 Week campaign
check_circle
74 Enquirers 
check_circle
CPC $1.50 and CPL $28.86
check_circle

68 Leads with the required qualifications entered the sales pipeline

check_circle

24 Leads made it to final interview

check_circle

6 Leads rapidly advance to the Due Diligence phase to convert to new franchisees

check_circle

ROI on Ad Spend 3277%

Want To Know If We Can Help You Sell More Franchises? Schedule a Call With One Of Our Team

Imagine Your Inbox Full Of High Quality Leads
format_quote


“The ability to draw in and hold the attention of the right prospects made the world of difference to our business, where others have failed, the team at Automation Central have made this and more, a reality for us – I’m thrilled with the results”
Vic Paltridge, Director RedLBP

Here's The "Submit Form" Stats From RedLBP's Funnel

Want To Know If We Can Help You Sell More Franchises? Schedule a Call With One Of Our Team

DISCLAIMER STATEMENT:
The stats stated above are statistics from client results. We are not implying that you will be able to duplicate these results and are using these references for example purposes only. Your results will vary and depend on many factors... including but not limited to your target audience, offer, and sales process. All business entails risk as well as massive and consistent effort and action.

[bot_catcher]